Why You Must Be the Early Bird to Get Your Content Seen!

There are many different kinds of content you can add to the social web: articles/posts, status updates, comments, shares, likes, etc.  One of the most visible and potentially useful can be the comment.  Comments don’t take much time to make (much less than a full article/post)…

The Norm of Reciprocity and How It Can Work for You!

The Norm of Reciprocity is pretty much your best friend when it comes to gaming social situations online and off.  In a nutshell, the Norm of Reciprocity means that if you do something for someone they are more likely and willing to do something for…